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Gaynor Matthews
Entrepreneur | Innovation Growth Specialist - Innovate UK Business Growth | NED | Mentor | Business Start-Ups & Scale Ups
Gaynor Matthews is a Senior Innovation & Growth Specialist at Innovate UK Business Growth. She is an experienced professional with a diverse background in business development, entrepreneurship, and innovation support.
Professional Experience
Gaynor has held several notable positions throughout her career:
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Innovation Growth Specialist: As of August 2023, Gaynor began working as an Innovation Growth Specialist at Innovate UK EDGE Midlands.2 In this role, she works with passionate, determined, and engaged entrepreneurs and businesses.
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Business Growth Adviser: Prior to her current position, Gaynor worked as a Business Growth Adviser at Business Ready for just over 3 years.4
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Founder: Gaynor is also an entrepreneur herself, having founded Red Card Global with limited resources, demonstrating her entrepreneurial spirit and determination.5
Expertise and Skills
Gaynor's professional profile highlights several key areas of expertise:
- Business Development: She is skilled in driving growth and revenue for businesses.3
- Sales Strategies: Gaynor has expertise in executing effective sales strategies.6
- Client Relations: She excels in building and maintaining client relationships.36
- Market Analysis: Gaynor is proficient in analyzing markets to support business growth.36
Approach to Work
Gaynor is known for offering honest and open advice, assistance, and guidance to passionate, strong-willed entrepreneurs.1 She helps guide them through the highs and lows of the startup journey, leveraging her own experiences and expertise.
Industry Involvement
Gaynor remains actively involved in various industry events and initiatives. For example, she has attended the British Security Industry Association (BSIA) awards, representing TEAM Software by WorkWave as a sponsor.7
Throughout her career, Gaynor Matthews has demonstrated a commitment to supporting entrepreneurs and businesses in their growth and innovation journeys, making her a valuable asset in her role as a Senior Innovation & Growth Specialist at Innovate UK Business Growth.
