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Gaurav Mishra
Senior Researcher at Microsoft, expert in Computer Vision
Gaurav Mishra is the Global Digital Head for North America at Srijan Technologies, a position he has held since June 2015. Based in New York, he specializes in digital strategy for Fortune 500 companies, particularly in the area of marketing technology (MarTech). His role involves building a dedicated sales organization to drive business growth in the U.S. market, developing sales and marketing plans, and recruiting teams to achieve sales targets.
Professional Experience
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Global Digital Head, Srijan Technologies (June 2015 - Present)
- Developed a sales strategy that resulted in a 200% increase in revenue from the North American region.
- Achieved 250% of assigned sales targets and was responsible for 85% of new business growth in 2017-18.
- Closed significant accounts, including two Fortune 500 clients and a major private publishing business.
- Initiated key service offerings like chatbots and personalization, and streamlined internal communication processes.
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Business Head, APAC, Srijan Technologies (July 2012 - June 2015)
- Led the corporate executive team in strategic planning and sales development, achieving over 100% year-over-year growth.
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Co-founder, Media Redefined (January 2009 - July 2012)
- Established one of the first social media marketing agencies in India, managing major campaigns for top brands.
Skills and Contributions
Mishra has a strong background in building sales teams and strategies that drive substantial business growth. His leadership has been pivotal in scaling Srijan's operations in North America, where he has successfully implemented demand generation and go-to-market strategies. His expertise in digital transformation and marketing technology has positioned him as a key player in the industry.
Overall, Gaurav Mishra's career reflects a commitment to leveraging digital strategies to enhance business performance and client engagement in the technology sector.
