Gasper Patrico

Gasper Patrico is the Chief Creative Officer and President of Intersection Studio Inc, a company that specializes in brand storytelling and creative strategy.12 At his core, Patrico identifies as a journalist and storyteller, with his other roles as strategist, creative director, and producer filtered through this lens.1

Background and Expertise

Patrico has a strong background in journalism and the arts:

• BA in Journalism from the University of Michigan
• Screenwriting studies at UCLA and USC
• Executive Education Certificate in The Power of Collaborative Intelligence from USC Marshall School of Business1

As a creative professional, Patrico is also a composer, musician, producer, writer, and educator.1

Approach to Work

Patrico's approach to brand storytelling is characterized by:

• Focusing on "the big picture" and organizational identity
• Basing narratives on people, their beliefs, and vision for the future
• Emphasizing inquiry and finding human truths within organizations
• Using creative solutions to solve client problems
• Communicating authenticity and purpose to connect with audiences1

Role at Intersection Studio

At Intersection Studio, Patrico leads projects that aim to:

• Bring coherence and energy to startups, legacy businesses, and nonprofits
• Achieve ambitious goals through compelling storytelling
• Unpack the motivations at the core of great organizations
• Shape and share stories of organizations making a difference in the world1

Patrico's work at Intersection Studio has been particularly noted for its effectiveness in fundraising for major nonprofit campaigns, energizing organizations, and raising millions of dollars.2