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Gabriel Carrejo
Award-winning Head of Global Content Marketing and Campaigns putting #AI to work with intelligent automation for enterprise-wide impact.
Gabriel Carrejo possesses a wealth of experience in digital marketing, both in Business-to-Business (B2B) and Business-to-Consumer (B2C) environments. With a passion for driving measurable success through innovative digital strategies, Gabriel specializes in creating tailored marketing approaches that align with business goals and maximize impact. His journey in the dynamic field of digital marketing is defined by his unique ability to blend analytical precision with creative insight. This harmonious synergy allows him to optimize every marketing initiative, transforming simple engagement into a loyal customer base.
Throughout his esteemed career, Gabriel has held pivotal roles that shaped the marketing landscape in various organizations. Notably, he served as the Head of Global Content Marketing and Campaigns at Automation Anywhere, where he spearheaded initiatives that significantly impacted brand visibility and engagement worldwide. Additionally, his tenure as Head of Global Social Marketing at the same organization showcases his ability to leverage social media platforms effectively to cultivate community and foster engagement with audiences.
Gabriel's entrepreneurial spirit is reflected in his founding of Rise Above Youth Sports Training—a venture dedicated to mentoring young athletes—and Bonfire Interactive Media, LLC, focusing on delivering high-quality content and digital solutions to clients. His extensive experience also includes being the Senior Director of Social Marketing at Blackhawk Network, emphasizing the importance of strategic content in achieving business objectives.
In his roles at various other organizations, including Napa Valley Tweetup and Domain Methods, Gabriel has continuously demonstrated his commitment to excellence in digital marketing. With experience as a Co-Founder at Napa Valley Tweetup and as Co-Chair for fundraising efforts at the Anissa Lopez Foundation, he has shown that his leadership and marketing expertise extend beyond the business realm, positively influencing communities.
Gabriel's commitment to professional growth is mirrored in his proficiency in an array of digital marketing tools and technologies. These include expertise in search engine optimization (SEO), search engine marketing (SEM), and an impressive command of platforms such as Google Analytics, Salesforce, and various social media management tools like Sprout and Hootsuite. His technical acumen extends to prompt engineering and large action model development, reflecting his forward-thinking approach to personalizing user experiences and optimizing efficiency.