Friedemann Schmid

Friedemann Schmid is the founder and president of a startup called "less is more" in the beauty and cosmetics industry.1 Here are some key details about him:

Professional Background

Friedemann Schmid has extensive experience in the beauty and cosmetics sector:

• He is currently the founder of "less is more", a company focused on creating personal care products with a sustainable approach.1
• Previously, he served as the Chief Marketing Officer at Coty from 2016 to 2018.4
• He has also worked as a Senior Business Consultant since 2019.4

Company: less is more

The startup "less is more" aims to revolutionize the beauty and cosmetics industry:

• It focuses on creating personal care products with a comprehensive and future-looking approach.1
• The company emphasizes sustainability and quality in its products.3
• Friedemann describes the company's mission as enabling a more qualitative and sustainable future for the beauty industry.3

Personal Traits

Friedemann Schmid describes himself as:

• Minimalist
• Polyglot
• Idealist
• Entrepreneur3

He is also involved in activities beyond his primary business, including:

• Working as a business angel
• Being an expert in marketing and innovation

Recent Activities

As of March 2024, Friedemann Schmid was excited to present "less is more" at CosmoProf Bologna, indicating the company's growth and presence in international beauty industry events.2