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Frank Jiang
Building & Scaling Consumer Startups | Creator Economy, Marketplaces, DTC & eCommerce
Frank Jiang is currently the Growth Strategy & Digital Innovation lead for Emerging Ventures at The Kraft Heinz Company, a position he has held since March 2021. In this role, he focuses on incubating, launching, and scaling next-generation consumer applications and direct-to-consumer brands. His professional background includes significant experience in growth marketing and strategic consulting across various sectors.
Before joining Kraft Heinz, Jiang co-founded SWIDIA, where he has served as Chief Growth Officer since September 2017. He has also held various roles in growth marketing and product development, including positions at STEEZY, Radish Fiction, and Cameo. His experience extends to consulting roles at Accenture and involvement in the venture studio AI Fund, founded by Andrew Ng.
Jiang's educational background includes a Bachelor of Science degree, and he is proficient in both Mandarin and Cantonese. His work emphasizes data-driven marketing strategies and innovative product development tailored to consumer needs.1234
