Francesca Nicasio

Francesca Nicasio is a seasoned B2B content specialist focusing on retail, ecommerce, technology, and small to medium-sized businesses. With a background in Organizational Communication, she brings a strategic approach to content creation to drive conversions and engagement.

Having worked at reputable organizations like Vend and through her own platform FrancescaNicasio.com, she has cultivated a strong understanding of content strategy and marketing. Her expertise extends to social media, influencing over 300,000 professionals on LinkedIn, making her a valuable asset for content amplification and increasing website traffic.

Francesca has been featured in several noteworthy publications including Entrepreneur.com, The Huffington Post, and MarketingProfs, showcasing her thought leadership in the industry. She has also contributed to various retail-focused outlets like Retail Touchpoints and Retail Customer Experience.

Her professional journey includes roles such as Content Marketing Manager, Retail Expert, Content Strategist, and Writer. She has also dabbled in social media coordination, public relations, marketing, and volunteer work, displaying a versatile skill set and a commitment to making an impact.

Francesca's educational background includes a focus on communication from De La Salle University, which has provided her with a strong foundation for effective content creation and audience engagement strategies.