Floyd DePalma

Floyd DePalma is the founder and Chief Executive Officer (CEO) of DePalma Studios, an enterprise UX shop he established in 2012. Based in Nashville, Tennessee, DePalma is a seasoned technology professional and entrepreneur with over 25 years of experience in software engineering.3

Career Background

DePalma's career journey spans various sectors:

• Military: He began as an Applications Programmer for the U.S. Army's 1st Infantry Division.
• Automotive: Worked for Ford Motor Company and General Motors Corporation.
• Healthcare: Held positions at digiChart Inc. and Hospital Corporation of America (HCA).
• Marketing: Founded NetEffect Services, an online marketing company, in 2009.1

Education

Floyd DePalma holds a Bachelor of Science in Computer Information Systems from:

• University of Michigan-Dearborn
• Kansas State University

DePalma Studios

As the CEO of DePalma Studios, Floyd leads a team focused on:

• Creating world-class user experiences for corporate and enterprise environments
• Developing applications that people love to use
• Re-imagining how work can function through improved interfaces

The company's mission is to transform application experiences in IT organizations, with a belief that work deserves interfaces as beautiful and intuitive as those used in personal life.2

Expertise and Involvement

Floyd DePalma's areas of expertise include:

• Software engineering
• UX/UI design
• Online marketing
• Enterprise applications

He is also a former President of the International Association of Software Architects, Nashville Chapter.

Floyd DePalma continues to be active in the entrepreneurial community, being a member of EO Nashville (Entrepreneurs' Organization).4