Florence Cheng

Florence Cheng is a highly accomplished professional with a diverse educational background and extensive experience in global communications and public relations within the luxury retail industry.

She studied Bachelor of Commerce at McGill University, participated in an International Exchange Program at Sciences Po, and pursued further studies in AAS at Parsons School of Design - The New School, showcasing a strong academic foundation across multiple disciplines.

With a proven track record in high-profile roles, Florence currently serves as the Executive Director of Global Communications at LA MER, where she leverages her expertise to drive strategic communication initiatives on a worldwide scale.

Her past roles include being the Global Public Relations Director at Tiffany & Co., and holding positions in events and communications at Bottega Veneta, contributing to her well-rounded skill set and comprehensive understanding of the luxury market.

Through her tenure in various organizations, Florence has demonstrated her ability to lead and deliver impactful communication strategies that resonate with global audiences, solidifying her reputation as a leader in the field.