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Fleur Richardson
Head of Product at Leina & Fleur - Womenswear Clothing
Professional Background
Fleur Richardson is an accomplished entrepreneur and seasoned expert in the fashion industry, currently serving as Co-Owner and Head of Product at LBFR Creative Pty Ltd, a dynamic company located on the Gold Coast in Australia. Since its inception in 2013, Fleur’s leadership has been pivotal in establishing the brand Leina and Fleur as a prominent name in womenswear, showcasing an exquisite balance of style and quality in Australian-designed and manufactured clothing. With a profound understanding of product development, Fleur plays a crucial role in overseeing design, ensuring that each collection resonates with contemporary fashion trends while maintaining the brand's commitment to ethical production practices.
Throughout her impressive career, Fleur has amassed extensive experience across various sectors of the fashion industry, including retail, business operations, sales, and marketing management. Her adeptness in these areas has not only contributed to the growth of her company but also enriched the overall landscape of the Australian fashion market. With expertise ranging from buying and wholesaling to manufacturing clothing and accessories, Fleur has developed a well-rounded skill set that enables her to navigate the complexities of the industry with ease.
Fleur's educational background further enhances her professional authority. She earned a Bachelor's degree in Fashion/Apparel Design from Massey University, where she honed her craft and developed a keen eye for detail. Her journey in fashion began at Matamata College, where she laid the foundation for her successful career in this competitive field.
As a testament to her hard work and innovation, Fleur was recognized as a Queensland Finalist at the prestigious Telstra Business Awards in 2016, honoring her efforts in driving outstanding results and sustainable practices within her business. Fleur's previous roles as Co-Founder & Managing Director at Apparel Suite and General Manager at Sacha Drake Pty Ltd underscore her versatility and commitment to the fashion sector.
Education and Achievements
Fleur's academic credentials solidify her position as an authority in fashion design. She studied at Massey University, earning a Bachelor's degree in Fashion/Apparel Design, where she immersed herself in the principles of design, textiles, garment construction, and the intricacies of the fashion industry. This strong educational foundation has facilitated her ability to innovate and create trends within her business, contributing to the continued success and growth of Leina and Fleur.
In addition to her educational background, Fleur has accrued numerous achievements throughout her professional journey. Her recognition as a Queensland Finalist at the Telstra Business Awards notable highlights her entrepreneurial spirit and dedication to excellence in business operations. Such accolades illustrate not only her success but also her commitment to promoting quality and craftsmanship within the fashion industry.
Achievements
Fleur's career is decorated with significant milestones that reflect her relentless pursuit of excellence. As the Co-Owner and Head of Product of Leina and Fleur, she has transformed the brand into a household name in womenswear, offering a diverse range of stylish clothing that aligns with the values of modern consumers. Under Fleur's guidance, Leina and Fleur has successfully positioned itself as a leader in the Australian fashion landscape, known for its commitment to quality and sustainability.
In her previous roles, Fleur's experience as Co-Founder & Managing Director at Apparel Suite demonstrates her entrepreneurial acumen and ability to identify market trends, innovate, and deliver relevant products to consumers. Her tenure at Sacha Drake Pty Ltd as General Manager provided her with invaluable insights into production management and marketing strategies, enhancing her understanding of the retail environment.
Fleur’s influence extends far beyond her immediate business. Her work has inspired many aspiring fashion entrepreneurs and has served as a case study in successful business practices within the fashion retail sector. Her contributions to the industry, combined with her knowledge of global fashion trends and manufacturing processes, make her a valuable asset to the Australian fashion community.
In summary, Fleur Richardson exemplifies what it means to thrive in the fashion industry through innovation, dedication, and a passion for design. As Co-Owner and Head of Product at LBFR Creative Pty Ltd and with a significant background in business operations, she continues to shape the future of womenswear in Australia while inspiring future generations of fashion leaders.