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Fiona Boyd
Entertainment Culture & Influencer Marketing at Converse
Fiona Boyd is a seasoned digital marketing professional currently serving as the Entertainment Culture & Influencer Marketing lead for North America at Converse. Based in Boston, Massachusetts, she has over 10 years of experience in the marketing field, focusing on creative and culturally relevant strategies that resonate with diverse audiences.123
Her role involves leveraging influencer partnerships and cultural insights to enhance Converse's brand presence and engagement within the North American market. Boyd's background reflects a strong commitment to integrating cultural trends into marketing initiatives, making her a key player in Converse's marketing strategy.24