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Finola Roycroft
Director, Global Events & Sports Sponsorships at Trend Micro
Finola Roycroft is a seasoned professional in the events management industry, currently serving as the Director of Global Events and Sports Sponsorships at Trend Micro, a prominent cybersecurity company.3 With extensive experience in organizing international events, Roycroft has established herself as a key figure in Trend Micro's global event strategy.
Professional Background
Roycroft has been with Trend Micro for several years, progressing through various roles within the company's events management department. Her previous position was Senior Global Events Manager before being promoted to her current role as Director.34
Responsibilities and Expertise
As the Director of Global Events and Sports Sponsorships, Roycroft is responsible for:
- Overseeing the planning and execution of Trend Micro's international events
- Managing sports sponsorship initiatives for the company
- Coordinating with global teams to ensure successful event outcomes
- Developing strategies to enhance Trend Micro's brand presence through events
Notable Achievements
Roycroft has been praised for her exceptional work in organizing Trend Micro's annual meetings. Her attention to detail and ability to create unique experiences for attendees have been particularly noteworthy:
- She successfully organized a large-scale event for 1,200 Trend Micro delegates at the Rosen Centre in Orlando, incorporating creative themes and cultural elements.1
- Roycroft has been commended for her skill in working with venue staff to create immersive and culturally appropriate environments for international attendees.1
Industry Recognition
Colleagues and industry professionals have recognized Roycroft's expertise:
- She is known for her ability to impress even the most discerning attendees with her event planning skills.1
- Roycroft has been praised for her attention to budget considerations and her understanding of complex travel requirements.2
Personal Traits
Finola Roycroft is described as:
- Highly professional and detail-oriented
- Skilled at understanding and meeting client requirements
- Adept at managing international travel logistics
- Passionate about creating memorable event experiences
Her LinkedIn profile (username: finola-roycroft-30a24715) serves as a professional networking platform where she likely shares insights and connects with other industry professionals.3