Felix Winqvist

Felix Winqvist is one of the co-founders of Corniche Watches, a Stockholm-based watch brand established in 2013.12 He founded the company alongside Niklas Roja, with whom he had been friends since childhood.13 Winqvist and Roja were university friends studying industrial design when they started Corniche.3

The brand was inspired by their childhood summers spent on the Côte d'Azur, which influenced their focus on creating elegant and stylish timepieces.24 Corniche aims to produce affordable, beautifully designed dress watches that combine luxury aesthetics with competitive pricing.2

Under Winqvist's leadership, Corniche has gained a loyal global following and secured retail space in prestigious locations like Liberty in London and the Beverly Hills Hotel in LA.2 The brand is known for its attention to detail, use of premium materials, and focus on providing a luxury watch-buying experience.24