Felicia Halloran

Felicia Halloran is a digital media marketing leader specializing in launching, managing, and optimizing brand presences on social media. With a strong focus on developing comprehensive marketing strategies that consider the entire consumer journey, Felicia excels at making data-driven decisions to enhance strategies and creativity. She has hands-on experience leading CPG beauty and streaming entertainment brands across startup, agency, and corporate settings. Felicia's core competencies include social media, digital media marketing, processes development, content creation, as well as account and project management. Her expertise spans various advertising platforms like Facebook, Instagram, Twitter, Snapchat, YouTube, and Pinterest, along with skills in paid media, programmatic advertising, and search optimization. Felicia is currently seeking new opportunities in the Los Angeles area within the CPG, Beauty/Wellness, Entertainment, or Tech industries. She can be contacted directly at iamfeliciajoy@gmail.com. In terms of education, Felicia studied EB-LEED AP at the United States Green Building Council and holds a Bachelor of Arts degree with a major in Humanities and a minor in Entrepreneurship from San Francisco State University. Throughout her career, Felicia has held key positions such as Account Director, Social Media at Movement Strategy, Digital Marketing Manager at Neutrogena, US Beauty West at Johnson & Johnson, Social Media Manager at Neutrogena, US Beauty West at Johnson & Johnson, Director of Digital Marketing and Public Relations at Gold Grenade, Brand Manager at Gold Grenade, and Director of Entrepreneur Services for the San Francisco Chapter at Keiretsu Forum.