Federico Mancin

Federico Mancin is a seasoned professional with a diverse background in PR, digital marketing, and strategy.

Starting his career as a PR Account at Noesis Comunicazione, Federico has worked with various high-profile clients in food, home decor, boating, technology, beauty&wellness, and automotive industries.

His passion for new technologies and web marketing led him to transition to a Digital Account and Social Media Strategist role at MSLGROUP Italy.

At MSLGROUP Italy, he successfully managed integrated communication campaigns, digital PR campaigns, consumer engagement, social media strategies, and worked with top clients like P&G, Fiat Group, Coca-Cola, and more.

Progressing in his career, Federico assumed the position of Head of Digital at MSL GROUP Italy, leading a team to provide digital and social media solutions to clients.

Later, he became a Digital Strategist at H-Art, focusing on building strategies for an enhanced customer experience for brands such as Red Bull, Huawei, and Nestlè Purina.

Transitioning to The Big Now in 2016, Federico took on the role of Digital Strategy Manager, working with clients like Coca-Cola, Google, and Pfizer.

Currently, Federico serves as the Strategy Director at The Story Lab, bringing his wealth of experience to drive strategic initiatives for clients.

He holds a Diploma Scientifico from Liceo Scientifico Donato Bramante in Magenta and a Laurea Triennale in Scienze della Comunicazione from Università Cattolica del Sacro Cuore.