Fede Pacheco is a multifaceted marketer and storyteller with a passion for creating meaningful connections between people and products. With experience in product marketing, management, strategy, design thinking, and consumer insights, Fede leverages his MBA education from UC Berkeley's Haas School of Business to drive innovation and growth for global brands like Microsoft, Subway, and Unilever. As a Partner/Channel Marketing Manager at Microsoft, Fede leads the marketing strategy for Azure Data & AI products, working closely with partners to drive sales and adoption. Fede is a perpetual learner, always curious and willing to jump into new opportunities and experiments. He believes in getting to know every person he works with on a 1:1 basis, cherishing their unique qualities and appreciating the joy of collaboration.