Tony Rodriguez is a renowned industry leader in image processing, human perception, and color theory who currently oversees engineering, R&D, and product management as the Executive Vice President and Chief Technology Officer at Digimarc. With a background in digital identity creation and addition to all forms of media, Rodriguez is responsible for the development of Digimarc Platform solutions for identifying and tracking digital images, as well as a system to deter counterfeiting of banknotes.

Before joining Digimarc, Rodriguez worked at Intel Architecture Lab as a Senior Software Engineer and held various software development and engineering positions at Raytheon, Jet Propulsion Laboratory (JPL), and IBM. With 67 issued U.S. patents and 109 pending patents, Rodriguez holds a B.S. from the University of Washington and has completed the AeA/Stanford Executive Institute program from the Stanford Graduate School of Business.

Rodriguez is a recognized thought leader, quoted in publications such as Forbes and Oregon Business. He brings his expertise in signal processing, computer science, and analog circuit design to his role at Digimarc, where he has played an integral role in the early development of the company's platform solutions.