Cynthia Shannon is a seasoned strategic digital marketing leader with over 10 years of experience in the industry. She holds a BA from New York University, a Certificate in Publishing from Stanford Continuing Studies, and has completed her International Baccalaureate at Frankfurt International School. Shannon is currently the Marketing Manager at Chronicle Books, where she handles marketing for their food and lifestyle products. Prior to this role, she worked at Goodreads/Amazon for five years as a Marketing Specialist, managing and creating digital marketing programs, running email campaigns, and developing the editorial content of the author blog. She also has experience in influencer campaigns, brand partnerships, case studies, event management, and planning and executing consumer-facing (B2C) and industry-facing (B2B) marketing campaigns. Fluent in German, and with a smattering of French and Italian, she is also proficient in SQL and HTML.