Kenneth Lin
Kenneth Lin
Ken Lin is the founder and former CEO of Credit Karma, a personal finance website that offers free access to credit scores and educates consumers about their credit and overall financial health. He is also the former President of Multilytics Marketing, a data-driven marketing agency that managed over $40 million in online marketing dollars for clients such as Wells Fargo, eBay, and Liberty Mutual. Before that, he held various roles in analytics and consulting at companies like E-LOAN, Upromise, and Partners First.
Lin's inspiration for Credit Karma came from his experience of paying to see his own credit score, which led him to envision a pro-consumer business model that prioritizes transparency and education. He aims to help people make better financial decisions and improve their credit scores through Credit Karma's offerings.
Lin holds a B.A. in mathematics and economics from Boston University, and has also been a member of the Board of Trustees at his alma mater. He was also a Henry Crown Fellow at The Aspen Institute.
Overall, Ken Lin is a business leader with expertise in data-driven marketing, analytics, and building pro-consumer companies.