Joachim Lyon is a highly educated and experienced professional with a background in ethnography, organizational behavior, cognitive science, and philosophy. He holds a PhD from Stanford University, an M.Sc. from The University of Edinburgh, and a B.A. from the University of California, San Diego. Lyon has also studied Chinese at Peking University. Lyon has worked at various organizations, including working as Insights and Design Strategy at LegalZoom and as Lead, Design Strategy and Organizational Transformation, QuickBooks Money Platform at Intuit. He has also worked as a researcher at Intuit, IDEO, Freelance, and Medallia. Lyon has also worked as a teacher at Stanford University and as a lab manager at Interactive Cognition Lab.