Mike McGinley is a seasoned digital and account management leader with a background in traditional and digital media. He has worked for several organizations, including Junior Achievement of Northeastern PA Inc., Wilkes-Barre POWER!, and The Times Leader, where he served as Major Accounts Executive/Digital Strategist. Mike is well-versed in planning and operating digital campaigns in the Paid Search (PPC), Display, Product Listing Ad (PLA), Social, and Email marketing spaces. He studied Mass Communications/Media Technologies, Journalism, Public Relations at King's College and was a Staff Writer - Features at The Times Leader before transitioning to digital marketing. Mike believes in the power of positivity and is a trusted adviser, media consultant, and speaker.