Fareeha Akhtar

Fareeha Akhtar is a seasoned marketer and researcher with a diverse academic background. Holding a Ph.D. in Business and Management from Queen Mary University of London, a Master's degree in Marketing from the University of Nottingham, and a Bachelor's in English Language and Literature from Government College University in Lahore, Fareeha has cultivated a strong foundation for her career.

Her professional journey includes roles at prestigious organizations like Queen Mary University of London where she serves as a Research Assistant. Previously, she has held positions such as Program Manager at Mindstorm Studios, Global Accelerator Startup Manager at Hult Prize Foundation, Digital Marketing Assistant Manager at Needy Cat Games, Creative Manager at TVGM, Creative Executive at TVGM, Freelance Contributor at MangoBaaz, and Summer Intern at Journal Post.

Fareeha's research interests lie at the intersection of technology and identity, building upon the seminal work of Russell Belk but with a decolonial and feminist perspective. Additionally, she collaborates on a project with Professor Yasmin Ibrahim exploring UK migration policies pre and post the establishment of the National Health Service.

With a focus on marketing communications, production, and academic research, Fareeha Akhtar brings a unique blend of skills and expertise to the table, making her a valuable asset for any team or project. Her passion for interdisciplinary research and constant pursuit of knowledge underpin her commitment to innovation and growth.

For any inquiries or collaboration opportunities, Fareeha is open to engaging in discussions or embarking on exciting new projects.