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Fama Francisco
CEO Global Baby and Feminine Care at Procter & Gamble
Professional Background
Fama Francisco is a seasoned executive whose career has seen remarkable success in the global market, particularly within the Procter & Gamble Company (P&G). As the Chief Executive Officer of P&G’s Baby and Feminine Care Sector, Fama is at the helm of an impressive team dedicated to making a tangible difference in consumers’ lives. Her portfolio includes some of the most iconic brands across the globe, such as Always, Always Discreet, Tampax, Luvs, and Pampers. Together, these brands generate approximately $12 billion in annual net sales and reach consumers in over 120 countries.
Fama is passionate about her role and the impact it has on people's lives. Her absolute commitment to empowering individuals aligns seamlessly with P&G’s mission to unleash the full potential of consumers, which in turn, fosters business growth. Every day, she strives to ensure that the brands under her leadership not only serve functional needs but also resonate with and uplift the communities they serve.
Education and Achievements
Fama Francisco's academic background is as impressive as her professional accomplishments. She graduated Cum Laude with a Bachelor's degree in Business Administration with a concentration in Marketing from the prestigious University of the Philippines. This solid foundation in business and marketing has been pivotal in her remarkable trajectory at P&G.
Fama’s career path is marked by a series of significant milestones at P&G. She began her journey with the company as the First Female Sales Manager of P&G Philippines, a groundbreaking role for which she was recognized, considering P&G had operated in the country for 55 years prior. Over the years, she has climbed the corporate ladder, undertaking various leadership positions including:
- Former President, Global Baby Care
- Former Sector President, Global Baby and Feminine Care
- Former President, Global Feminine Care
- Former Vice President, Global Feminine Care
- Former Vice President and General Manager, North America Baby Care
- Former General Manager, Global Baby Care Innovation
- Former Marketing Director, Global Developing Markets and Upstream Innovation
- Former Marketing Director, Northeast Asia Baby Care
Notable Achievements
Under Fama's leadership, P&G's Baby and Feminine Care Sector has pioneered numerous initiatives that advocate for gender equality and diversity. Fama’s commitment to these values is deeply embedded in her professional narrative. She believes in the power of inclusive business practices not just as a corporate responsibility but as a fundamental principle of growth and innovation. Fama has become an empowering figure for women in the workplace, acting as a mentor and advocate for their advancement in the corporate environment.
In addition to her professional achievements, Fama is a dedicated mother of four children. Balancing a high-profile career with family life, she embodies the spirit of empowerment she promotes in her work. Fama’s dedication to her family fuels her passion for creating products that enhance the lives of women and children worldwide. She strives to create a world where all women feel empowered and assured, both at home and in their professional lives.
Her insights and leadership have not only driven P&G's growth but also shaped the broader narrative around women’s representation in leadership roles across industries. As a thought leader, Fama remains committed to driving meaningful discussions on the significant impacts of diversity and inclusion in business. Her voice in advocating for children’s rights and women’s empowerment is becoming increasingly influential globally.
In her current role, she emphasizes that brands must become forces for good, inspiring positive change within society. The responsibility of leading brands that serve such meaningful purposes adds to her commitment and sense of duty within her professional landscape. Fama’s philosophy of integrating business impact with social good serves as a model for other corporate executives seeking to make positive contributions through their work.
Fama Francisco continues to lead by example, demonstrating that business success can coalesce with personal values, social responsibility, and impactful leadership. Her journey is not only a testament to her skills as a business executive but also to her dedication to making lasting improvements in the world around us.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
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