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Marcelo Facchinato
🌏 Strategy • Digital Transformation • Business Consultancy • Marketing • Storytelling
Marcelo Facchinato is a seasoned senior strategist in the tech industry, with a wealth of experience and a passion for utilizing creative strategy, planning, and storytelling to overcome various business, brand, and product challenges. With an impressive educational background, Marcelo has studied Executive Education in Business Strategy at FGV and holds a Master of Business Administration (MBA) in Digital Transformation and Future Business from Pontifícia Universidade Católica do Rio Grande do Sul. He also earned a Bachelor's Degree in Advertising from Universidade Anhembi Morumbi.
Professionally, Marcelo has held several key positions, including his current role as the Innovation Strategy Lead for Latam at Oracle, where he undoubtedly thrives in finding innovative solutions. Before joining Oracle, he was the Founder & Business Advisor at Futuremancer, where his expertise in strategizing and advising clients was put to good use. He has also served as a Brand Strategy Manager at Wunderman Thompson Brasil and FCB Brasil, where he played a crucial role in shaping brand strategies. His experience extends further back to his time as a Brand Strategy Supervisor at Sapient, Agência Foster/WPP, and as a Brand Strategist and Creative Strategist at Agência Foster/WPP and WBeck, respectively.
Marcelo's strong educational background and extensive experience in strategic planning, brand strategy development, and creative problem-solving are what set him apart. He is an expert in digital transformation, future business trends, and the ever-evolving tech landscape. Marcelo's passion for the tech world, coupled with his ability to analyze and understand market dynamics, allows him to excel in his role as an innovation strategist.
In summary, Marcelo Facchinato is a talented and experienced senior strategist who leverages his educational background and expertise to solve complex business challenges. With his strong focus on strategic planning, brand strategy, and the tech industry, Marcelo's work at Oracle and his previous roles has proven to be invaluable.