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Fabio Salmoni
Head de Inovação at Baptista Luz Advogados
Professional Background
Fabio Salmoni is a skilled designer and communicator with a remarkable background in project management and coordination. His extensive expertise encompasses facilitation of group dynamics and generative processes derived from participatory research methodologies. Fabio has cultivated a notable specialization in development projects that intersect with social impact, entrepreneurship, and the structuring and maintenance of intersectoral networks. He focuses on communication planning and service design, exploring how to effectively convey messages while creating user-centered solutions.
With a passionate pursuit to uncover what makes individuals uniquely human across diverse environments, Fabio aims to amplify the voices of individuals and communities. This vision is fueled by his belief that meaningful design emerges from interactions between people and their surroundings. His work is deeply rooted in projects closely aligned with the innovation and entrepreneurship ecosystem. By employing design processes and tools centered on empathy, collaboration, and experimentation, he fosters the development of innovative ideas, organizations, and relationships among various stakeholders.
Fabio understands the importance of facilitation in creating engagement. He believes that a comprehensive and aligned understanding among all project stakeholders is crucial in creating impactful experiences. His ability to facilitate meaningful interactions has left lasting legacies for participants in his projects. Fabio also possesses strong skills in art direction, UX/UI design, leadership, and project management, which further enhance his contributions in the field.
Education and Achievements
Fabio's educational background is equally impressive and varied, comprising studies in both Design and Communication. He began his academic journey at Colégio Santa Cruz, establishing a strong foundation in creative thinking and problem-solving. Following this, he pursued a Bachelor's degree in Design at the esteemed Universidade de São Paulo, where he honed his design skills and developed a keen eye for aesthetics and functionality.
Fabio's pursuit of knowledge led him to Erasmus University Rotterdam, where he obtained a Bachelor's degree in Communication and Media Studies, enriching his understanding of how communication shapes society and individual experiences. He further expanded his expertise in the field of advertising by studying at ESPM Escola Superior de Propaganda e Marketing, where he gained insights into marketing strategies and audience engagement. Additionally, he earned a Bachelor's degree in Social Communication at ESPM, which underlines his diverse educational spectrum and his holistic approach to design and communication.
Throughout his career, Fabio has been associated with several esteemed organizations, enhancing his professional portfolio. In his recent role as the Head of Innovation at Baptista Luz Advogados, he has been pivotal in driving innovative approaches within the legal sector, showcasing his versatility and capacity to adapt design principles to various industries. Before this, he served as an Associate Partner and Project Manager at Umcomum, where he played vital roles in transforming ideas into tangible outcomes. His tenure at Umcomum was marked by creativity and forward-thinking strategies.
Additionally, Fabio has contributed to HousingAnywhere.com as the Head of Partnerships in Brazil, demonstrating his strong networking capabilities and strategic insights. His earlier professional ventures also include a role as a Marketing Assistant at Terra Mundi Viagens, where he refined his marketing acumen, and as an Assistant Designer at M Design, where he applied his design skills in practical settings.
Achievements
Fabio's career is punctuated by noteworthy achievements that underscore his commitment to design and societal impact. His involvement in social impact projects reflects his passion for creating meaningful connections and positive changes in communities. Through his proficient management of intersectoral networks, he has effectively bridged gaps between various stakeholders, fostering collaboration and driving collective innovation.
His design expertise has been pivotal in numerous successful projects aimed at entrepreneurship and communication planning. Fabio's dedication to utilizing design as a means to solve complex challenges highlights his innovative spirit and proactive approach to problem-solving. His workshops and facilitation sessions consistently yield high engagement and participant satisfaction, evidencing his effectiveness as a facilitator and educator.
In summary, Fabio Salmoni embodies the essence of a designer and communicator who not only creates aesthetically pleasing solutions but also focuses on the broader impact of his work. With a profound understanding of user experience, collaboration, and social engagement, he represents a new breed of professionals who intertwine design, communication, and social responsibility. His dedicated career and visionary aspirations position him as a leader in the realms of service design and social entrepreneurship, continually aiming to empower individuals through design.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Clay's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.