Jorge Henrique

Jorge Henrique is a professional with a diverse educational background, holding a degree in Mathematics - Teaching License from Centro Universitário de Brasília, a degree in Teaching in Physical and Biological Sciences also from Centro Universitário de Brasília, a Master's degree in Administration from Universidade Federal do Rio Grande do Sul, and a PhD in Administration from the same institution. His expertise lies in the field of Administration with a focus on Marketing and Information Technology. Jorge has conducted research on various topics including banking, switching costs, surveys, customer relationship management, meta-analysis, personal values, consumer loyalty, and theoretical essays. Currently, he serves as the CRM Division Manager at Banco do Brasil.