Ashleigh Shapiro

Ashleigh Shapiro is a highly analytical digital marketing professional at Metric Theory, specializing in performance analysis, troubleshooting, customer acquisition and retention, and career development.

She provides guidance on multichannel budgeting, strategies, and performance analyses for some of Metric Theory's largest advertisers, focusing on optimizing digital marketing efforts to achieve business goals.

Ashleigh holds a Bachelor of Business Administration in Marketing and an International Business Certificate from the University of Colorado at Boulder - Leeds School of Business, and has also studied in the International Studies Program at Università di Ferrara.

With a background ranging from PPC Analyst to Senior Director of Account Services at Metric Theory, Ashleigh has a strong foundation in digital marketing, data analysis, and leadership.

Her experience includes roles at various organizations like Human Movement Management, Level 3 Communications, GMR Marketing, and Entercom.

Ashleigh's skills include communication of findings, quick implementation of solutions, analysis of CRM data, and coaching of direct reports for career development.

Metric Theory, where Ashleigh works, is a data-driven online marketing agency specializing in Search Engine Marketing to deliver tangible results for clients.

Ashleigh Shapiro's career showcases a dedication to driving performance improvements through strategic digital marketing initiatives and data-driven decision-making.