Raegan Moya-Jones

Raegan Moya-Jones, originally from Australia, found herself in the United States in 2003, expecting her first baby. Missing the muslin wraps traditionally used for swaddling in Australia, she couldn't find them in New York. This led her to establish aden + anais® in July 2006, revolutionizing the baby industry. Her entrepreneurial journey started after realizing the lack of suitable swaddles for her newborn daughter, Anais, prompting her to create a brand that is now popular worldwide. Raegan adapted Plato's philosophy of necessity leading to invention, transitioning from an Economist employee to a successful mompreneur in the baby products market.