Jackie Yeaney, a renowned marketing and business strategy expert, is an MBA graduate from the prestigious Massachusetts Institute of Technology - Sloan School of Management. Known for her prowess in shaping brands, Yeaney focuses on centering companies on their 'why' as well as their customers' experiences. Her marketing philosophy is that marketing is more about stories, brands, and journeys than campaigns.

Yeaney's professional experience includes serving as the Executive Vice President of Marketing at Tableau Software, a software company that specializes in data visualization products. She was also an Independent Board Member at Avaya, a global technology giant, and the Chief Marketing Officer at Ellucian, an organization that develops and markets software solutions to higher education institutions.

Yeaney's career incorporates stints as the Non-executive Director, Chair of Audit Committee at Promethean, the Executive Vice President of Strategic and Marketing at Red Hat, the Corporate Strategy and Marketing Consultant at Red Hat, and the Executive Vice President and Chief Marketing Officer at Premiere Global Services. She also served as the Managing Director of Consumer Marketing at Delta Air Lines and as a Principal at the Boston Consulting Group.

Aside from her formal professional engagements, Yeaney serves as the President of the Board at Open Hand Atlanta, a non-profit that seeks to improve the lives of the elderly and the sick. She also served as a Captain in the United States Air Force.