Eunice Kim

Eunice Kim is the founder and CEO of HiVi, a pioneering digital-first cannabis company focused on revolutionizing how conscious consumers engage with cannabis for their wellness.

Passionate about driving social change, Eunice prioritizes supporting women, BIPOC/minority, and queer-led businesses within and beyond the cannabis industry.

Established in 2019, HiVi serves as a groundbreaking cannabis hub that offers an inclusive community and a personalized product recommendation service through their science-based Concierge, elevating the consumer experience.

Through education and empowerment, HiVi empowers consumers to navigate their cannabis journey efficiently, eliminating the need for trial-and-error, saving both time and money.

Before venturing into the cannabis sector, Eunice Kim showcased her expertise in the fashion industry, having worked with reputable fashion media brands such as Vogue and W. She also spearheaded her own successful women's sneaker brand, featured in renowned retailers like Nordstrom, Fred Segal, and Bergdorf Goodman.

Eunice Kim holds a Bachelor of Arts degree in Journalism from the University of Southern California, underpinning her strong foundation in media and communication.

Eunice's professional journey includes holding key roles at esteemed organizations like HiVi, Here / Now, Vogue, and W Magazine, where she steered brand marketing initiatives, strategic partnerships, and integrated marketing campaigns. Her experience at Niche Media further demonstrates her versatility in partnership and marketing management.