Fabiana Fregonesi is an experienced professional in the digital advertising industry with over 15 years of experience. She has worked for both media and digital advertising agencies, providing services to clients in various sectors such as Retail, Tourism, Media, and Entertainment, among others. As Head of Agency at Google, she leads a team of relationship managers working with advertising agencies. Her focus is to enhance their business development efforts to achieve better results for their clients. Fabiana is knowledgeable in the area of Diversity, Equity, and Inclusion (DEI) and is the sponsor manager for the DEI committee in their Sales team.

Fabiana has a bachelor's degree in Social Communications with an emphasis in Advertising from PUC-RJ and studied Business Administration at Insper. Before joining Google, she worked as a Search Engine Marketing Manager at Hi-Midia and in Marketing and Sales at Globo.com.