Florian Mayr is a passionate advocate for fighting global climate change and promoting renewable energy solutions. With a background in strategy consulting and hands-on experience in the energy sector, he currently serves as a partner at Apricum, a renowned consultancy specializing in renewables and cleantech. Florian's expertise lies in providing strategic guidance to a diverse range of clients, including utilities, corporates, investors, and cleantech players, to navigate the transition towards sustainable energy practices. He is actively involved in industry publications, podcasts, international events, and advisory roles, showcasing his commitment to driving positive change in the sector.