Jennifer Shambroom, a highly accomplished senior marketing executive with 20 years of experience, possesses a proven track record of success in achieving growth objectives within start-up, turnaround, and rapid growth environments. As a veteran of the mobile ecosystem and with 15 years of mobile app experience, she has contributed to the funding events of 10 companies, the sale of five software companies, and the acquisition of several more. Jennifer has received numerous awards, including Executive of the Year, Marketing Executive of the Year, Shortlist for Most Innovative Woman in Marketing, Advertising, and Public Relations, 50 Women to Know in Martech, and Mobile Women to Watch. With specialties in SaaS, growth marketing, branding, strategic planning, product marketing, MarTech, social media, public relations, analyst relations, developer relations, investor relations, demand generation programs, events, marketing operations, startup operations, data visualization, and paid search strategy, Jennifer is currently serving as the CMO at Clickatell. Previously, she has advised Operatives - Marketing Operations On-Demand, authored The Everything Guide to Mobile Apps, and led marketing at Deputy, YouAppi, Crittercism, Payfone, Motricity, Verity, Inc., Verticore Technologies, and American Ski Corporation. Besides that, Jennifer has also served as the co-chair of the Networking Committee at Women in Wireless.