Sarah Abdullah is a seasoned TV advertising producer and entrepreneur with over 12 years of experience. She began her career as a TV presenter before transitioning to production, where she set up the first TV Production department at Leo Burnett Dubai in 2001. Sarah has worked on national and international brands, producing award-winning ads, and identifying opportunities that lead to successful projects. She founded Take One Agency to address the gap in talent casting and representation in the industry. After a few years, she returned to Leo Burnett Dubai, where she headed the TV production department. In 2014, Sarah started Makooky, an interactive Arabic content app for children that supports Arabic reading and learning. She holds a Bachelor of Business Administration degree in Marketing from the University of Dubai.