Andrea Hoffman

Andrea Hoffman is a high-energy leader with a strong focus on results and a keen business acumen. She excels in analytical and strategic planning, coupled with tactical expertise. Andrea has a successful track record in recruiting and retaining top-tier marketing and technology teams. She directs teams in the creation of world-class Lead Generation websites, Data Warehouses, and Analytical reporting solutions from inception. Her expertise spans digital marketing, business development, and web operations.

Andrea Hoffman has managed multi-million dollar monthly digital advertising budgets for direct response campaigns. Her skillset encompasses various areas such as Digital Marketing, Web and Database Operations, Lead Generation, Business Development, Digital/Web Analytics, Team Building, Data Warehousing, Search Engine Marketing (SEM/PPC), Search Engine Optimization (SEO), Email Marketing, Affiliate Marketing, Social Media Marketing (SMM), Direct Response/Direct Marketing Advertising, and Outcome-based Marketing.

Throughout her career, Andrea has held key positions in reputable organizations, including Vice President roles at Globe Life And Accident Insurance Company, Torchmark Corp, and GMAD (Globe Marketing and Advertising Distributors). She has also served as Division Head, E-Commerce at CBA Media Marketing, Internet Marketing Director at Wally's Wine and Spirits and WorldWinner.com, Director of Marketing at LowerMyBills.com, Customer Relationship Marketing Director at DrugEmporium.com, and in roles related to Internet and Database Marketing at Mettler Toledo.