Craig Grassi is a marketing executive with a wealth of experience in brand strategy, marketing, and leadership. He has worked with startup and legacy brands, helping them to establish meaningful connections with their target audience through storytelling and other marketing techniques. Craig has a Bachelor of Science in Marketing from Bentley University and has worked in various industries, including Food & Beverage, Healthcare, Baby, Luxury Automotive, Fashion, Personal Care, Household Goods, and CBD.

Craig founded C. Grassi and has previously held positions as Chief Marketing Officer at baby+co., Director of Marketing & Brand Management at babyganics, Manager at Relativity Media, and Senior Manager at Davie-Brown Entertainment. Additionally, he has worked as a consultant and advisor for companies such as The Urban and The Mystic and Grassi New York. Craig has extensive knowledge in brand strategy, product development, integrated marketing, strategic partnerships, social media, influencer marketing, PR, event marketing, and retail programming.