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Ezhilarasan Loganathan
P&G leader with extensive experience across Asia, Australia, and Africa
Ezhilarasan Loganathan is currently the Category Leader for Native North America at Procter & Gamble, a position he has held since March 2024. In this role, he is responsible for leading the Haircare and Bodywash categories, overseeing profit and loss (P&L) responsibilities, and providing multi-functional leadership from the San Francisco Bay Area.1
Loganathan has extensive experience in marketing and business leadership, spanning over 14 years across multiple continents, including the USA, Asia, Australia, and Africa. He has received numerous awards for his innovative marketing campaigns, including the Effies and the President's Circle Award from P&G for exceptional business results.1
Prior to his current role, he served as the Regional Head (Director) for Gillette & Venus in Sub-Saharan Africa, where he managed operations for 38 countries and achieved significant growth for P&G brands. He has also held leadership positions in South Africa and Indonesia, where he was instrumental in launching successful products and campaigns.1
Loganathan is also noted for his passion for developing people and organizational culture through the lens of neuroscience, providing training to various organizations, including P&G's executive board.1
