Evren Smukyan

Evren Smukyan is a Marketing Manager at a top 100 company, Twinkle, an international webshop with over 30 labels.

With a background as a Sr. Marketeer and AdWords specialist, Evren has successfully built and developed various labels within the company, making them profitable and achieving recognition in the Twinkle Top 100.

His current role involves managing a top team to further expand the business and overseeing the optimization and profitability of major labels through channels like AdWords and Bing, while maintaining strong relationships with external partners.

Throughout his career, Evren has worked both agency-side and client-side, nationally and internationally, managing external parties and handling brands such as Philips, Suzuki, Lexus, Capgemini, SpacesWorks, Brunel, and TransIP.

Known for being creative, flexible, independent, entrepreneurial, eager to learn, a great team player, and socially adept, Evren brings a wealth of skills and expertise to his role.

His specialties include Search Engine Advertising (SEA) encompassing shopping, search, and display, utilizing tools like AdWords, Analytics (UA and GA4), Bing Ads, conversion rate optimization (CRO), search engine optimization (SEO), and affiliate marketing.

Proficient in a wide range of tools such as AdWords, Analytics, Bing Ads, Google Tag Manager (GTM), Channable, DoubleClick Tableau, TradeDoubler, HotJar, VWO, Optimization, Excel, and more, Evren leverages these to drive marketing strategies and enhance performance.

Evren's educational background includes studies in Communication and Multimedia Design, Business & Organization, Business English, Media and Information Management, Law, and certifications in Startup Growth Hacking.

He has been involved in various organizations, including founding OnlineCoach.net under InnExx.com, and holding positions such as SEA specialist at Creative Group, Founder at Studeren.com, Paid Specialist at TransIP, SEA Specialist at Havas Media Group, Product Manager NL and BE & Junior SEA Specialist NL at Kelkoo, and roles in Televisie & Radio at Amstelveen Lokaal.

To learn more about Evren Smukyan's work and expertise, feel free to reach out to him for further information.