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Evan Zeller
Founder Furtive Collective/ Freelance Digital & Business Strategist
Evan Zeller is the Founder and Chief Strategy Officer at Furtive Collective, a strategy agency based in Los Angeles, California. With nearly 20 years of experience in digital and traditional marketing, Zeller has built a reputation as a solution-oriented strategist and leader. His expertise spans various areas including brand management, market research, and digital innovation, enabling him to develop comprehensive business strategies that drive results for clients.
Professional Background
Zeller has held significant roles at major agencies such as Razorfish and R/GA, where he contributed to notable campaigns like the Hoodie Remix for Champion and the launch of the Droid brand for Verizon, positioning it competitively against the iPhone.1 His work at Furtive Collective focuses on leveraging consumer intelligence to create scalable business results and enhance customer experiences.12
Skills and Specializations
Evan Zeller specializes in:
- Digital Strategy Development
- Emerging Media Management
- Consumer Behavior Analysis
- Data-Driven Marketing Solutions
- Brand Development
He is proficient in tools such as Google Analytics, Tableau, and AWS, which aid in understanding market dynamics and consumer journeys.1
Education
Zeller studied at the State University of New York College at Plattsburgh, where he earned a Bachelor's degree in Communication. He also attended the University of Central Lancashire for fashion studies.
Teaching and Mentorship
In addition to his role at Furtive Collective, Zeller has served as a Digital Marketing Instructor at General Assembly, sharing his knowledge and experience with aspiring marketers.1
Overall, Evan Zeller's extensive background in marketing strategy and his commitment to innovative solutions underscore his leadership at Furtive Collective.