Eva Tseng

Eva Tseng is a passionate analytical practitioner with over 10 years of experience in digital insights & strategy, web analytics, E-commerce testing & optimization, personalization, test and learn, measurement, and learning. She aims to leverage technology, data, and insights to improve customer experience and ROI. Eva has a solid understanding of various tools like Excel, Power BI, SiteCore, DoubleClick, Tableau, Google Analytics Premium, Oracle, Salesforce.com, amongst others. Her expertise spans across SEM, SEO, Social, Email, Display, and Database Marketing. She has worked in various managerial roles at T-Mobile, POSSIBLE, Blue Nile, Colliers International, Wunderman, Microsoft, Texas Instruments, and National Instruments. Eva holds a Master's degree from The University of Texas at Austin and a BA from National Taiwan University.