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Eva-Maria Strobel
IP, Technology and Data Partner and Board Member (Intangible Assets, Digital Transformation, AI Governance, Data and Sustainability, ID&E)
Eva-Maria Strobel is a prominent legal professional based in Zurich, Switzerland, where she serves as a partner at Baker McKenzie. She co-chairs the firm's Global IP, Technology and Data Practice Group and leads the Swiss IP, Technology, and Data team. Her expertise lies in developing intellectual property strategies that help clients procure, protect, and commercialize their intangible assets, particularly in industries such as luxury goods, cosmetics, food and beverages, and healthcare.123
Professional Focus and Achievements
Strobel's practice involves conducting IP portfolio audits, managing global trademark and design portfolios, and providing legal support in enforcement and litigation related to intellectual property. She is known for her ability to tailor strategies to maximize economic returns for her clients and has received commendations for her dedication and innovative thinking.24
Her notable contributions include advising multinational clients on trademark, copyright, and advertising law, as well as navigating regulatory issues in the healthcare sector. Strobel has been recognized as one of the Top 250 Women in IP and has received various accolades for her work in intellectual property law.234
Professional Associations and Education
Eva-Maria Strobel is actively involved in several professional organizations, including the International Trademark Association (INTA) and the Association of European Trade Mark Owners (Marques). She has also contributed to various publications in the field of intellectual property law.12
She holds degrees from the University of Bonn and the University of Leiden, and is fluent in English, German, and Polish.24