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Eva Kiviranta
Communications Consultant at hasan & partners
Professional Background
Eva Kiviranta is a highly skilled communications and media relations professional with almost a decade of robust experience in local and international markets. Her career is characterized by a focus on international media relations, influencer marketing, and consumer branding. With an eye for innovation, Eva thrives at the crossroads where traditional communications meet modern marketing strategies, demonstrating her ability to uncover new opportunities in this evolving landscape.
One of Eva's most notable achievements includes managing a public relations campaign that generated an impressive €10 million in advertising value, showcasing her proficiency in crafting impactful communication strategies. Throughout her career, she has skillfully created engaging stories and press releases tailored to target media in diverse sectors such as travel, design, and the packaging industry. Eva is recognized as a creative problem solver, bringing passion and determination to her work while maintaining a professional fluency in both Finnish and English. Her knack for efficient research and resourcefulness stands out, enabling her to deliver results for her clients effectively.
In addition to her professional pursuits, Eva is active in her personal time, hosting a podcast and enjoying hiking adventures across breathtaking mountain landscapes. Her versatility in both communication and leisure activities reflects a well-rounded approach to life, deepening her understanding of storytelling through varied personal and professional lenses.
Education and Achievements
Eva's educational journey has been foundational in shaping her expertise in communication and media studies. She holds a Master's degree in Social Sciences, specializing in Communication and Media Studies from the University of Helsinki, where she honed her analytical and strategic communication skills.
At Aalto University, she pursued Minor Studies in Business/Corporate Communications, as well as Graphic Design, which have enriched her understanding of branding, consumer engagement, and visual communication strategies. Her breadth of knowledge in these fields allows her to deliver well-rounded and compelling narratives in her PR work.
Additionally, as part of her commitment to global perspectives in communications, Eva participated in Exchange Studies at Whitworth University. This experience provided her with an opportunity to immerse herself in different cultural contexts, further enhancing her international media relations expertise.
Professional Experience
Throughout her impressive career, Eva has held various significant roles, reflecting her versatility and adeptness in communications. As a Communications Consultant at hasan & partners, Eva plays a pivotal role in developing and executing dynamic media strategies, driving impactful communication campaigns for her clients.
Her previous role as a Markkinoinnin suunnittelija at Helen introduced her to the intricacies of marketing planning, where she contributed vital insights that would forge effective omni-channel marketing initiatives. Eva’s tenure as Communications Officer at the Messukeskus Helsinki, Expo and Convention Centre, further solidified her expertise in event-driven communications, curating press events that resonate with audiences and stakeholders alike.
At Huawei Technologies, she served as a vital component in the PR and Communications team, where she contributed to the branding and media visibility of the company. Her role as Communications Coordinator for Social Media at the Finnish Tourist Board allowed her to leverage social media platforms for greater outreach and engagement, showcasing her adaptability in the digital space.
Eva began her career with hands-on experience as an intern, working with prominent brands such as Anna Ruohonen PARIS and titiMadam. Her early roles included a Sales and Public Relations Representative and an Assistant at M-Brain, where she demonstrated a natural talent for relationship-building and effective messaging right from the start.
Achievements
Eva Kiviranta's career is marked by numerous achievements that highlight her competence and dedication in the communications field. One of her standout accomplishments includes successfully managing a PR campaign that yielded €10 million in advertising value. This remarkable feat underscores her strategic planning and execution abilities, showcasing her capacity to create meaningful narratives that resonate across diverse audiences.
Her work has extended to crafting compelling stories and press releases that target key media outlets, particularly in the travel, design, and packaging sectors. Eva's ability to match narratives with the right media channels ensures that her clients' stories are amplified and reach the intended demographic effectively.
As someone who thrives in creative problem-solving, Eva's positive impact is further evidenced through her contributions to various high-profile campaigns and communications strategies that blend traditional and innovative marketing techniques. Her passion for storytelling and her firsthand experience in different aspects of communications and media make her an invaluable asset in the industry.
In summary, Eva Kiviranta epitomizes the dynamic, multifaceted professional who is poised to continue making significant strides in the communications field. Her blend of experience, education, and passion fuels her ability to connect with audiences and drive brand narratives effectively, while her interests in hiking and podcasting reflect her creativity and zest for life beyond the workplace.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
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