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Eugene Murphy
Persistent optimist on a mission to empower researchers
Eugene Murphy is the Founder and CEO of Indeemo, a company specializing in mobile ethnography and qualitative research solutions. He has been instrumental in developing Indeemo's platform, which leverages mobile technology and artificial intelligence to help researchers gain deeper insights into consumer behavior and experiences in real-time contexts.
Background and Education
Eugene Murphy studied at University College Cork from 1993 to 1997, where he laid the foundation for his career in technology and research.45 Prior to founding Indeemo, he held various roles at companies like Everseen Limited and Gateway UCC, which contributed to his expertise in the field of research technology.7
Indeemo
Under Eugene's leadership, Indeemo has grown to become a key player in the research technology sector, offering innovative solutions for businesses looking to understand their customers better. The platform supports various research methodologies, including mobile ethnography, diary studies, and journey mapping.35 Eugene frequently shares insights about the evolution of qualitative research through webinars and interviews, emphasizing the importance of capturing real-time data from users.125
Personal Life
In addition to his professional endeavors, Eugene describes himself as a "lucky husband" and "proud dad," reflecting a personal commitment to family alongside his entrepreneurial pursuits.46