Ethelind Vu

Ethelind Vu is a Creative Lead at JOW, a personal grocery shopping service based in Paris.124 She graduated from the University of Southern California in 2013 with a Bachelor of Science in Business Administration, specializing in Marketing.3

Professional Background

Ethelind has worked in design and creative roles for several companies, including:

• Creative Lead at JOW24
• Senior Brand Designer at Getaround
• Designer at Drivy
• Designer at Airlift™4

Current Role

At JOW, she was part of a team that rebranded the company as it expanded into the US market from France. The rebranding focused on capturing the "Joie de Jow" - an exuberant enjoyment of life through everyday food experiences.1 She works in the Design Team alongside other professionals like Cécile Moret and Léa Jreij.5

Ethelind is based in the Paris metropolitan area and has 474 professional connections on LinkedIn.26