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Esther de Grooth 🇩🇪🇳🇱
Are you headed for success in Germany? We guide SME's in their ambition to strengthen their position & increase profits.
Esther de Grooth is a Germany expert and one of the owners of de Grenz, a company that specializes in helping businesses navigate the German market.1 She is a "Grenzgänger," which in German means a border commuter, reflecting her unique background and expertise.1
Background and Expertise
Esther has Dutch roots but was raised in Germany. She later received her education and currently lives in the Netherlands, while working in both Germany and the Netherlands.1 This diverse background has given her a deep understanding of both cultures and business environments.
Key aspects of Esther's profile include:
- Multilingual: She speaks five languages and is near-native in English.1
- International Experience: Esther has studied and lived in various European countries and Australia.1
- Cultural Bridge: Her background allows her to act as a cultural intermediary, being "German for Germans" while also understanding international business practices.1
Professional Role
As an owner and Grenzgänger at de Grenz, Esther's primary focus is on:
- Helping innovative companies capitalize on opportunities in the German market1
- Assisting businesses in generating more revenue in Germany1
- Providing expertise on German business culture, laws, and regulations1
- Supporting companies in recruitment and staffing for their German operations1
Expertise and Services
Esther, along with her partner Nienke Pilkes, offers the following services through de Grenz:
- Strategic advice for entering or expanding in the German market1
- Cultural guidance to help businesses navigate German business mentality1
- Recruitment support for finding and retaining German talent1
- Access to an extensive network of German professionals, translators, marketing agencies, lawyers, and accountants1
Esther de Grooth's unique background and expertise make her a valuable asset for companies looking to succeed in the German market, bridging the gap between international business practices and German cultural expectations.