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Ester Bachs Romaguera
Co-CEO Solid Roots SL | Consultoría de Marketing & Communications | Project Manager | Brand Ambassador
Ester Romaguera is a versatile professional with a strong background in communication, marketing, and the wine industry.
She holds a Bachelor's degree in Business/Managerial Economics from Universitat Pompeu Fabra and has advanced knowledge in Wine & Spirits from the Wine & Spirit Education Trust.
Furthermore, Ester pursued a Master's degree in Communications, Branding, and Advertising Strategy at ESIC: Business & Marketing School.
Her educational journey also includes studies in audiovisual production, cinematography, and filmmaking from institutions like Universitat Oberta de Catalunya and Audiovisual School of Barcelona (EMAV).
Throughout her career, Ester has been actively involved in various organizations, showcasing her expertise in different roles.
She has worked in Field Marketing Spain at Vinventions and previously served as an Ambassador in Spain at the International Wine Challenge (IWC).
Additionally, Ester has experience as a Wine Specialist, journalist, project manager, event director, and wine judge at different freelance capacities.
Her freelance consultancy roles include positions at Wineissocial, Vermuts Miró, Solid Sharepoint Ltd, and International Wine Challenge.
Ester has also held positions such as Producer/Marketing Manager at KaBoGa Art & Films, Head of Communications and Marketing at Parc Audiovisual de Catalunya, Communications and Marketing Technician at Agència Catalana de l'Aigua, and Educational and Health Manager at Ajuntament de Sant Pol de Mar.
Passionate about wine and communication, Ester Romaguera is known for her expertise in brand ambassadorship and marketing strategies, as well as her authorship of the 'GuiadelVermut'.