Esteban Velasco

Esteban Velasco is a seasoned FMCG business leader with extensive experience in various industries and countries.

Currently serving as the Marketing Director and a member of the Management Team at Central Cervecera de Colombia, Esteban's career has been enriched by roles in top FMCG multi-nationals like P&G, L'Oreal, and Heineken, providing him with diverse perspectives on business leadership.

His core strengths lie in driving change, fostering teamwork, and excelling in connecting and mobilizing people and organizations to achieve common goals.

With a rich educational background, including an Executive MBA from IE Business School, completion of programs like 'ThePowerMBA' Program and Digital Marketing Program, as well as international exposure through exchange programs, Esteban combines academic knowledge with practical expertise in business administration and management.

His professional journey includes significant roles such as Marketing Director at Central Cervecera de Colombia, Country Manager Colombia at HEINEKEN, various positions at HEINEKEN Company from Innovation Manager to Product Manager, and prior experience as Product Manager at L'Oreal and Procter & Gamble.

Esteban Velasco's career exemplifies a solid foundation in marketing, brand management, innovation, and business development within the FMCG sector, underpinned by a commitment to driving organizational success and building high-performing teams.