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Erin Williams
Content Design Director at IA Collaborative
Erin Williams, a seasoned professional with a knack for language arts, is the driving force behind the Content Design team at IA Collaborative. With a strong focus on helping brands discover their unique voice and translating human-centered insights into impactful user experiences, Erin has an impressive track record working with renowned clients such as Airbnb, Samsung, JCPenney, and many more. Her expertise extends to speaking engagements at prestigious events like 501 Tech NYC and Chicago's Social Media Week, along with guest lectures at Northwestern University's Medill School of Journalism.
Erin Williams holds a Bachelor of Arts (B.A.) degree in English Language and Literature from the University of Vermont. Her educational background has undoubtedly contributed to her exceptional skills in crafting compelling content and strategic storytelling.
Erin's professional journey showcases her versatile roles in various esteemed organizations. Prior to her current position as Content Director at IA Collaborative, she served as Creative Director and Content Strategist at Freelance, Director of Marketing at Bright Pink, Associate Creative Director, Senior Content Strategist, and Content Strategist at Razorfish, and Copywriter at Norvax. Her diverse experiences have equipped her with a well-rounded perspective on content creation, marketing, and brand strategy.