Erik Taubeneck

Erik Taubeneck is a Software Engineer at Meta, where he specializes in privacy-related technologies within the advertising sector. He holds the title of Research Scientist and is notably recognized for his contributions to privacy-enhancing technologies (PETs). One of his significant achievements includes the invention of Private Lift Measurement and co-authoring the Interoperable Private Attribution (IPA) proposal, which aims to unify various technical capabilities such as privacy, cryptography, and data science into innovative products and solutions for the industry.134

Based in Seattle, Washington, Erik has a background that includes previous roles at Facebook and extensive experience in data analytics and project management. He is described as knowledgeable and professional, providing detailed reports on project progress.34 His work is crucial in addressing privacy challenges in digital advertising, particularly as the industry navigates increasing scrutiny over data usage and consumer privacy.1

Erik's expertise positions him at the forefront of developing standards that enhance privacy while maintaining functionality in advertising technologies, making him a key figure in the ongoing evolution of these practices within Meta.12