Erik Kockum

Erik Kockum is the Partner & Creative Director at Snask, a creative agency he co-founded with Freddie Öst.12 Here are some key details about Erik Kockum:

Professional Background

Erik has been with Snask since its inception in August 2009, serving as Owner & Creative Director for over 15 years.3 Prior to Snask, he worked as a Production Manager at Fabric from January 2008 to May 2009.3

Role at Snask

As Partner & Creative Director, Erik is involved in:

• Leading creative projects and branding initiatives
• Challenging conventional design approaches
• Directing films and visual content

Philosophy and Approach

Erik, along with his co-founder Freddie Öst, has built Snask on the following principles:

• Challenging conservative frameworks in design
• Emphasizing bravery, boldness, and authenticity in their work
• Mixing work with their social life and personal interests
• Creating passion projects alongside client work

Notable Achievements

• Co-founded Snask straight out of university, challenging the traditional career path2
• Helped establish Snask as a unique agency known for its unconventional approach
• Directed various creative projects, including films and branding initiatives

Erik Kockum's approach to creative direction is summed up by his belief that "Your best work will always start with ambition".4 His leadership at Snask has contributed to the agency's reputation for innovative and disruptive design work.